Saturday, April 19, 2008

Calling Bandi



News from the UK:

A foul smell permeating London and parts of England over the past two days is due to farmers on the European continent spreading manure in their fields, forecasters and British farmers said Saturday.

Experts say the inescapable farmland smell permeating London will stick around for a couple of days.

Forecasters said a stiff breeze from the east is carrying the smell across the North Sea from Belgium, the Netherlands and even Germany. They said the smell is likely to hang around through the weekend as the easterly wind continues.
"The word for fertilizer": is that an innocent slogan, or a joke that Bandini's customers would have caught? (Think of another word for "fertilizer.") Either way, this smell calls for a persuasive product spokescharacter to explain it away. It's time for Bandi.

[Image from a 1959 matchbook cover, found in Warren Dotz and Masud Husain's Meet Mr. Product (San Francisco: Chronicle, 2003).]

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